medi GmbH & Co. KG stores the name, address and e-mail address of customers for internal purposes and, if opted for, for the company newsletter. We use the information you provide solely for the purpose of fulfilling and processing your order. If you sign up for our newsletter we will use your e-mail address to keep you informed of our own promotions until you unsubscribe from the newsletter. You can unsubscribe at any time. Names, addresses and e-mail addresses are not shared with third parties. Excluded from this are medi GmbH & Co. KG’s contractually associated service partners, in particular parcel services and forwarding companies. In these cases the sharing of such information takes place in accordance with the German Federal Data Protection Act (BDSG).
All customers have the right within the scope of the BDSG to request information about their saved data as well as the correction, blocking and deletion of this data. If deletion is not possible due to legal, contractual, trade and/or tax-based retention periods or other legally-based reasons, the data may be blocked instead of deleted. Personal information is collected and saved exclusively within the scope of the statutory requirements outlined in the BDSG and the Telemedia Act (TMG).
We use what are known as tracking technologies to constantly improve and optimize our services. We use Google Analytics services for this purpose.
This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, text files saved to your computer that make it possible to analyze how you use the website. The data generated by the cookie contains information on how you use this website and is generally transmitted to one of Google’s servers in the USA, where it is saved. If IP anonymization is activated on this website, however, Google will first truncate your IP address within member states of the European Union or in other states that are parties to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address sent to a Google server in the USA and truncated there. Google uses this data on behalf of the operator of this website to analyze how you use the website, to put together reports about website activity and to provide the website operator with other services associated with use of the website and the Internet. Google Analytics will not associate the IP address transmitted by your browser with any other data held by Google. You may block cookies in your browser settings; however, in this case you may not be able to use all of the features of this website. You may also prevent Google from collecting and processing the data (including your IP address) created by the cookie related to your use of the website by downloading and installing the browser plug-in available here: http://tools.google.com/dlpage/gaoptout?hl=de
Use of Facebook social plugins
Our website uses social plugins (“plugins”) from the social network Facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). These plugins have a Facebook logo or are labeled “Social Plugin from Facebook” or “Facebook Social Plugin”. An overview of Facebook plug-ins can be found here: http://developers.facebook.com/plugins
Whenever you access a webpage on our site that contains one of these plug-ins, your browser establishes a direct link to Facebook’s servers. The plugin content is transferred from Facebook directly to your browser, which embeds the content into the page. Embedding the plugin sends information to Facebook indicating that you have accessed the corresponding page on our website, even if you do not have a Facebook profile or are not currently logged on to Facebook. This information (including your IP address) is transmitted directly from your browser to one of Facebook’s servers in the USA, where it is saved.
If you are logged on to Facebook, Facebook can directly link your visit to our website with your Facebook profile. When you interact with plugins, for example by pressing the “Like” button or submitting a comment, this information is also transferred from your browser directly to a Facebook server and saved there. Furthermore, the information is also published to your Facebook profile and shown to your Facebook friends.
If you do not wish to directly share the data collected during your visit to our website with your Facebook profile, then you must log off of Facebook before visiting our website. You can also block Facebook plugins from loading entirely by installing a “Facebook Blocker” add-on for your browser (http://webgraph.com/resources/facebookblocker/).
Use of Google Remarketing
Use of Facebook Remarketing
Our website uses what are known as retargeting technologies. We use these technologies to make our web presence more appealing to you. This technology makes it possible to directly address ad content to Internet users who are already interested in our website on our partners’ websites (e.g. Google and Facebook). We are convinced that showing a personalized ad related to the user’s interests is generally more interesting than advertisements that do not have such a personal reference. These ads are displayed on our partners’ sites using cookie technology paired with an analysis of the prior usage behavior. This type of advertising is completely pseudonymous. Naturally, no personal data is saved in the process. Retargeting technology is used in observance of the applicable legal data protection provisions.
Google AdWords Conversion / Google Dynamic Remarketing:
Google Tag Manager
Google Tag Manager is a service provided by Google Inc. (“Google”), which can be used to create, update and manage tags. Tags are small elements of code on our website that are used to measure traffic and user behavior, the impact of online marketing and social channels. When you visit our website/our app, the current tag configuration of your browser is sent to us. It contains instructions on the tags that should be used. The tool does not collect any personal information itself. However, the tool ensures that other tags are used, which may, in turn, collect data. For more information on how the Google Tag Manager works, visit:: https://support.google.com/tagmanager/answer/2772432?hl=de&topic=2574304&ctx=topic and the use policy https://www.google.de/tagmanager/use-policy.html.
When you subscribe to our newsletter we save your e-mail address for marketing and market research purposes until you unsubscribe from the newsletter. If you voluntarily provide us with your name and salutation (voluntarily information), we can address you in a more personalized way. We will only provide this information to third parties if we are required to do so by law. You may revoke your consent to use your e-mail address for marketing purposes at any time with future effect by sending us an informal e-mail to datenschutz(at)medi.de or using the unsubscribe link included at the end of every newsletter.
Our online presence also uses Conversion Tracking technology from Microsoft, Microsoft Corporation, (One Microsoft Way, Redmond, WA 98052-6399, USA). In this instance Microsoft Bing Ads saves a cookie to your device if you arrive at our website via a Microsoft Bing advertisement. Microsoft Bing and we can use this information to determine that someone clicked on an ad, was forwarded to our website and accessed a specific conversion page) beforehand. We only receive information on the total number of users who clicked on a Bing ad and were then forwarded to the conversion page. No personal information on the user’s identity is shared. If you do not wish to participate in the tracking process, you can also reject the use of this cookie – for example via a browser setting that disables the automatic acceptance of cookies in general. For more information on data protection and the cookies set by Microsoft Bing, visit the following Microsoft website: http://www.microsoft.com/privacystatement/de-de/MicrosoftOnlineAdvertising/Default.aspx.